Effective Wall Posts

http://forms.buddymedia.com/rs/buddymedia/images/review-strategies-for-effective-facebook-wall-posts.pdf

• Posts 80 characters or less in length have 27% higher engagement rates.

• Engagement rates are 3 times higher for Posts that used a full-length URL.

• Post when people are listening

The less people want to be at work, the more they are on Facebook!

 Utilize the flexibility of pre-scheduled Posts to communicate to fans when they are most engaged.
(And so you don’t have to work on the weekend!)
 Engagement rates on Thursday and Friday are 18% higher than other days of the week. Otra vez dijeron que era el Miercoles
 Take into consideration your industry when determining posting schedule.

• Fans follow instructions well. The simpler, the better.

• “Softer sell” keywords resonate better

• Question Placement: Ask Questions at the End

• Interrogative Keywords: Don’t Ask Why; Ask Where, When, Would & Should

Tags: facebook

10 trucos para “engatusar” en facebook

Notas desordenadas de un informe de Buddy Media. Criticable, pero algo sabrán.
1. EL contenido es el rey. Dar lo que la gente le interesa pero dar algo que sorprenda.
2. Aprovecha “tus activos”. (lo que ya tienes)
3. Fans Only. Concentrarse en hace fans.
4. Keep It fresh.
5. We have a Winner!
6. Cooments Spur Conversation
7. Let Users Guide Content
8. Set engagement Tools
9. Start a Converstion
10 PuBlish or perish
Perdón por la mezcla de idiomas. Si alguien quiere consultarlo el informe se llama 10 ten ways to engage people on facebook.

Tags: facebook

Publicar en facebook. Algunas sugerencias

Strategies For Effective Facebook Wall Posts For The Retail Industry

http://www.buddymedia.com/newsroom/2011/09/introducing-our-latest-research-a-statistical-review-for-the-retail-industry-strategies-for-effective-facebook-wall-posts/

Buddy Media, the New York-based company that enables brands to publish effectively on Facebook,

Tags: facebook

Publicidad en facebook

Promote your business with Ads
Reach your potential customers and grow your fan base with highly targeted Facebook Ads
http://www.facebook.com/business/ads/
La guía de inicio: http://ads.ak.facebook.com/ads/FacebookAds/Getting_Started_Guide.pdf
http://www.facebook.com/ads/best_practices.php/

Drive word of mouth with Stories
Sponsored Stories promote the organic interactions between people and your business http://www.facebook.com/business/sponsoredstories/

Tags: facebook