Effective Wall Posts

http://forms.buddymedia.com/rs/buddymedia/images/review-strategies-for-effective-facebook-wall-posts.pdf

• Posts 80 characters or less in length have 27% higher engagement rates.

• Engagement rates are 3 times higher for Posts that used a full-length URL.

• Post when people are listening

The less people want to be at work, the more they are on Facebook!

 Utilize the flexibility of pre-scheduled Posts to communicate to fans when they are most engaged.
(And so you don’t have to work on the weekend!)
 Engagement rates on Thursday and Friday are 18% higher than other days of the week. Otra vez dijeron que era el Miercoles
 Take into consideration your industry when determining posting schedule.

• Fans follow instructions well. The simpler, the better.

• “Softer sell” keywords resonate better

• Question Placement: Ask Questions at the End

• Interrogative Keywords: Don’t Ask Why; Ask Where, When, Would & Should